Creating a workspace is free; measuring is paid. Every paid plan includes unlimited seats and a confidence range on every number — no credits to ration. Engine coverage is tiered: Starter and Agency Starter track ChatGPT; Growth and Agency Growth include ChatGPT, Gemini, Claude and Google AI Overviews. No tier bundles the whole roster — whatever your plan leaves out is a flat $50/mo per engine on any paid plan (Gemini, Claude, Grok, DeepSeek and Perplexity), so you pay for the coverage you use.
Free entry points
- Public audit — run a cross-engine visibility score on any domain with no signup. The fastest way to see where you stand. See Run your first audit.
- Free workspace — create an account to save a brand, add competitors and explore the dashboard. Measuring is a paid feature: a free workspace keeps anything already measured readable and exportable, but new collection cycles, prompt generation and page audits need an active plan.
Paid plans
Measure + diagnose your brand
$99/mo. One brand with 30 prompts, ChatGPT, daily refresh — plus the Module 2 source-gap engine, the citability signature, the prioritized playbook, audit-my-page, and MCP access. Add extra brands for $100/mo each, and add engines à la carte for $50/mo each (Gemini, Claude, Grok, DeepSeek and Perplexity).
Wider engine coverage + the AI draft lane
$399/mo. Everything in Starter with 100 prompts per brand and ChatGPT, Gemini, Claude and Google AI Overviews included (Grok, DeepSeek and Perplexity stay $50/mo add-ons) — plus AI-assisted drafts for your own pages and disclosed outreach — always behind a human approval gate.
Talk to sales
Custom brand and prompt volume, custom refresh cadence, and white-label reporting for teams that outgrow the self-serve tiers.
Agencies get their own tiers — Agency Starter ($250/mo, 3 client projects at 30 prompts each, ChatGPT) and Agency Growth ($799/mo, 10 projects at 40 prompts each, adding Gemini, Claude and Google AI Overviews, plus the draft lane), each with per-client prompt allowances, per-client dashboards and white-label reports. For the full comparison table, see the pricing page.
How billing works
Every plan bills monthly by default. Pay yearly instead and you get twelve months for the price of 10 — 2 months free — on every self-serve plan except Agency Growth, which bills monthly only.